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Now Now NoHo

2.0 star property
Hotel within walking distance of New York University

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Photo gallery for Now Now NoHo

Enter a welcoming space with a distinctive archway, comfortable seating, and lush greenery.
Welcome to our reception area, where friendly staff are available to assist you at one of our reception desks, equipped with digital kiosks.
Cozy retreat with a single bed, nightstand, and stool, set against a light beige backdrop.
Stylish building with a mix of architectural styles, featuring a ground-level storefront and large windows.
Shower, bathrobes, towels
Now Now NoHo puts you in a great location, within just a 10-minute walk of New York University and Washington Square Park. Also, 5th Avenue and Wall Street are just a 5-minute drive away. Public transportation is just a short walk: Bleecker St. Station is 3 minutes and 2 Av. Station is 4 minutes.

Reviews

8.2 out of 10
Very good

Popular amenities

  • 24/7 front desk
  • Non-smoking
  • Air conditioning
  • Free WiFi

Main amenities (3)

  • Housekeeping (on request)
  • 24-hour front desk
  • Air conditioning

Room options

View all photos for Female Now or Never Cabin

Female Now or Never Cabin | 1 bedroom, desk, free WiFi, bed sheets

Female Now or Never Cabin

8.0 out of 10
Very good
(1 review)

Highlights

Air conditioning
Heating
Separate bedroom
Bathrobes
Desk
  • 54 sq ft
  • Sleeps 1
  • 1 Twin Bed

View all photos for Now or Never Cabin

Now or Never Cabin | 1 bedroom, desk, free WiFi, bed sheets

Now or Never Cabin

10.0 out of 10
Exceptional
(1 review)

Highlights

Air conditioning
Heating
Separate bedroom
Bathrobes
Desk
  • 54 sq ft
  • Sleeps 1
  • 1 Twin Bed

View all photos for Cozy Sleeper Cabin

1 bedroom, desk, free WiFi, bed sheets

Cozy Sleeper Cabin

8.8 out of 10
Excellent
(5 reviews)

Highlights

Air conditioning
Heating
Separate bedroom
Bathrobes
Desk
  • 32 sq ft
  • Sleeps 1
  • 1 Twin Bed

View all photos for Female Sleeper Cabin

1 bedroom, desk, free WiFi, bed sheets

Female Sleeper Cabin

8.6 out of 10
Excellent
(9 reviews)

Highlights

Air conditioning
Heating
Separate bedroom
Bathrobes
Desk
  • 32 sq ft
  • Sleeps 1
  • 1 Twin Bed

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About the neighborhood

Map
338 Bowery, New York, NY, 10012

What's nearby

  • Washington Square Park - 6 min walk - 0.6 km
  • New York University - 6 min walk - 0.6 km
  • Brooklyn Bridge - 4 min drive - 2.8 km
  • One World Trade Center - 5 min drive - 2.9 km
  • Times Square - 7 min drive - 4.9 km

Getting around

  • Teterboro, NJ (TEB) - 23 min drive
  • Linden, NJ (LDJ) - 29 min drive
  • Newark Liberty Intl. Airport (EWR) - 32 min drive
  • LaGuardia Airport (LGA) - 33 min drive
  • John F. Kennedy Intl. Airport (JFK) - 60 min drive
  • New York 9th St. Station - 16 min walk
  • New York 14th St. Station - 20 min walk
  • New York Christopher St. Station - 20 min walk
  • Bleecker St. Station - 3 min walk
  • 2 Av. Station - 4 min walk
  • Broadway - Lafayette St. Station - 5 min walk

Restaurants

  • ‪Phebes Tavern - ‬1 min walk
  • ‪Swift Hibernian Lounge - ‬2 min walk
  • ‪Vic's - ‬2 min walk
  • ‪Il Buco Alimentari & Vineria - ‬1 min walk
  • ‪Slainte - ‬2 min walk

About this property

Now Now NoHo

Now Now NoHo puts you in a great location, within just a 10-minute walk of New York University and Washington Square Park. Also, 5th Avenue and Wall Street are just a 5-minute drive away. Public transportation is just a short walk: Bleecker St. Station is 3 minutes and 2 Av. Station is 4 minutes.

Languages

English

At a glance

DONE

Hotel size

    • 180 rooms
DONE

Arriving/Leaving

    • Check-in start time: 3:00 PM; Check-in end time: anytime
    • Express check-in/out available
    • Minimum check-in age: 18
    • Check-out time is 11:00 AM
DONE

Special check-in instructions

    • Front desk staff will greet guests on arrival at the property
DONE

Required at check-in

    • Credit card, debit card, or cash deposit required for incidental charges
    • Government-issued photo ID may be required
    • Minimum check-in age is 18
DONE

Children

    • No cribs (infant beds)
DONE

Pets

    • Pets not allowed
WIFI

Internet

    • Free WiFi in public areas
    • Free WiFi in rooms
LOCAL_PARKING

Parking

    • No onsite parking
DONE

Other information

    • Smoke-free property

Property amenities

Services

  • 24-hour front desk

Room amenities

Home comfort

  • Air conditioning and heating
  • Bathrobes

Sleep well

  • Bed sheets provided

Freshen up

  • Shared bathroom
  • Shower only
  • Towels

Stay connected

  • Desk
  • Free WiFi

More

  • Housekeeping (on request)

Fees & policies

Refundable deposits

  • Breakage deposit: USD 50 per stay

Policies

This property does not have elevators.
This property accepts credit cards. Cash is not accepted.
Credit cards accepted: Visa, Mastercard, American Express, Discover

Also known as

Now Now NoHo Hotel
Now Now NoHo New York
Now Now NoHo Hotel New York

Frequently asked questions

Are pets allowed at Now Now NoHo?

Sorry, pets aren't allowed.

Is parking offered on site at Now Now NoHo?

Sorry, there's no onsite parking at Now Now NoHo.

What are the check-in and check-out times at Now Now NoHo?

Check-in start time: 3:00 PM; Check-in end time: anytime. Check-out time is 11:00 AM. Express check-in and check-out are available.

Is there an onsite casino at Now Now NoHo?

No, this hotel doesn't have a casino, but Resorts World Casino (21-min drive) is nearby.

What's the area around Now Now NoHo like?

Now Now NoHo is a short 3-minute walk from Bleecker St. Station and 9 minutes' walk from New York University.

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Now Now NoHo Reviews

Reviews

8.2

Very Good

9.2/10

Cleanliness

9.0/10

Staff & service

8.2/10

Amenities

8.6/10

Property conditions & facilities

8.8/10

Eco-friendliness

Reviews

10/10 Exceptional

Great price for a solo weekend traveler
Brad, 1-night trip

6/10 Good

Very overpriced for a hostel but good location for me.
Karen, 3-night trip

10/10 Exceptional

Perfect for a solo traveler. Plenty of hidden space in the pod to store things.
Trevin, 2-night trip

10/10 Exceptional

Pleasant

It’s was pleasant and accommodating!
1-night trip

4/10 Fair

Clean, but overpriced jail cell.
Daniel, 4-night trip

10/10 Exceptional

Comfortable Cabin in the Bowery

The room was as advertised. Cabin sized and quaint with bathrooms and a shower just off the room. If you're dipping in and out of New York and want an affordable option with a great location Now Now is it.
Jonathan, 1-night trip

6/10 Good

Great concept, way too noisy

I love the concept of this hotel: small bunks for solo travelers with shared bathrooms/facilities to reduce waste, and all female floors for safety. However, the walls of the bunks do not go up to the ceiling so you can hear every noise coming from your neighbor's room and every time someone on your hall opens their door. My sleep was very disturbed by all the noise.
2-night trip

10/10 Exceptional

The place is so nice. Everyone was polite. That have everything you need and even more.
Mykhailo, 1-night trip

10/10 Exceptional

You pay for exactly what you get, maybe even more. It’s cozy and comfortable, clean and safe. Staff is always smiling and happy to help!
Avith, 5-night trip

10/10 Exceptional

Such a cool little hotel. Stayed at a much more expensive location for three nights before and I wish I found this place earlier. Cute little sleeper cabin rooms, only built for ONE but filled with super nice amenities, especially the bathrobe and the towels. Will for sure be back. Great value!
Krysta, 1-night trip

6/10 Good

The place is perfect for a couple of days. The downside is that the bathroom is unisex (shared by both men and women). It would be better if they were separated.
Aurora, 1-night trip

6/10 Good

Super cute, but loud as a…

Very hip hotel/hostel with a great location. The front desk staff are quite kind and helpful. I found the room/cabin to be as advertised. They are very small cabins, but clean and comfortable. My biggest issue was that it was the loudest place I’ve ever tried to sleep. Sound carries like crazy. The lady next to me was mad at her very heavy, very loud door at 10 minute intervals all throughout the 2 nights I spent there. Every door is loud. Every voice is amplified. Be aware that if you book the “women's only floor,” you make be woken up by a man’s voice fixing the only toilet or vacuuming the hall. Overall, it’s a great property. If you are young and comfortable with small spaces and can sleep through the sound of a train running through the building, it’s perfect! *They do provide earbuds and a night-mask. and the robe and sound machine are nice in-stay touches. I wanted to like it a lot, but did not sleep one wink.
Sarah, 2-night trip

6/10 Good

This is a hostel-type accommodation, with shared showers, toilets, and washing stations. If that is what you want, you may want to stay here. It was meticulously clean, end-to-end. The “cabins” (32 sq ft) do not have a ceiling, but open into a common space above with slats to prevent unauthorized entry. There are not private sinks for washing up (common showers and privies are private). The rules prohibit phone calls, smoking etc and were observed well. Sound machines made for good sleeping. There is no elevator. It’s a safe. clean hostel, but it’s listed as a 3 star hotel, which it is not.
Steven, 1-night trip

10/10 Exceptional

1st Rate Utilitarian Chic Accommodations

I like exploring new concept hotels in NYC in some of my favorite parts of the city-- in this case The Bowery. Now Now Noho is unique. A hip hostel style accommodation-- a cross between a train compartment and a small boat cabin. European and Japanese style and efficiency vibes. Stunningly executed design. The compartments are beautiful and comfortable. They are designed for single occupancy. The bathroom/shower area in the wing I stayed was super clean. It affords a high level of privacy. I certainly enjoyed the experience and hope to be back.
Jose, 2-night trip

2/10 Poor

DON'T STAY HERE IF YOU NEED TO SLEEP AT NIGHT

During each of the 2 nights of my stay I was wakened at 4:30 am by loud music blasting through the hotel's central sound system, and when I staggered down the two steep flights of stairs (there are no elevators) to the Reception (yes, in my pajamas) and asked them to turn it off the people on duty just shrugged and said they couldn't do anything about it. But even if this hadn't happened, the walls between the tiny rooms are so thin I could hear the breathing of the people in the rooms next to me, as well as every little sound - the crinkling of candy wrappers, moving of suitcases (very hard to navigate in the rooms so there's a lot of pushing of suitcases under beds so one can step onto the floor, etc), and ringing of cel phones even though there is ban on cel phone use in the rooms "out of consideration for others" -- which is a JOKE when you consider that the hotel itself was blasting the music that woke me up. And so many other totally impractical features - no elevator, very steep stairs -- do NOT come with a heavy suitcase unless you're strong and have good balance -- shower facilities in the basement three flights down, rooms so dark (they are all windowless) that even when you can find space to open your suitcase you can only see into it with your phone torch on, no eating/drinking allowed apart from in a tiny room in the basement that has only 4 seats, and only one bench outside on the sidewalk that seats just 3...HOW DID THEY COME UP WITH THIS STUPID CONCEPT???!!!
Ellen, 2-night trip

6/10 Good

Great for a short stay

This place is really cool. Something that I think should be noted more clearly is that these rooms DO NOT have ceilings. So, if anyone snores or coughs or sneezes on your floor you can hear it all. While I was staying here someone was sick and so I could hear them coughing and blowing their nose all night. This is not a place to stay if you are truly looking for comfort. I felt on edge the whole time because I didn't want to be too loud to disrupt anyone else. Beds were comfy. Bathrooms were fairly clean. It would be nice if more towels were provided in each room. Including a wash cloth. Next time I would splurge for the bigger of the rooms. One thing I noticed was that there were no tissues anywhere. No tissues in the bathroom or in the individual rooms. The only thing like a tissue was the toilet paper or a hand towel in the bathroom. It would be nice not to have to leave the room and go to the bathroom to get something simple like a tissue. There are also no trash cans in the rooms. I think a small can could be placed in the room. Otherwise, if I had any trash I had to accumulate it and then walk to the bathroom and throw it away each time. Another thing to note is that the luggage storage here is $4 an hour. If you need to leave your luggage here for some time before check in or your flight, expect to pay. I think that is a free thing they should do. Most hotels do not charge for such a thing. Be sure to bring your own shower shoes or pay another charge.
Marina, 4-night trip

10/10 Exceptional

Ken, 3-night trip

10/10 Exceptional

Rosemary, 8-night trip

6/10 Good

Carlos, 3-night trip

8/10 Very good

TOURE, 28-night trip

10/10 Exceptional

Jennifer, 1-night trip

8/10 Very good

2-night trip

10/10 Exceptional

Felipe, 1-night trip

10/10 Exceptional

jonas, 2-night trip

6/10 Good

xun, 2-night trip